COMING SOON
Camden, 4 Inverness St.
Camden Town NW1 7HJ
020 7482 2977
MON - SUN
12:00pm - 10:00pm
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Our first restaurant opened in August 2012 on Camden’s bustling inverness street. Quickly establishing itself as a welcome addition to Camden’s dining scene, serving up excellent food to locals and visitors to one of London’s most famous regions. The restaurant also offers a superb home delivery service to the local area, bringing the freshest fish & seafood right to Camden’s doorsteps.
Shoreditch Boxpark, Units 42-43
2-4 Bethnal Green Rd. E1 6JU
020 7613 4440
MON - SUN
12:00pm - 10:00pm
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Our second restaurant opened in March 2013 in Shoreditch’s pop up container mall, Boxpark. Seconds from Shoreditch high street station and the world famous Brick lane, Simply Fish Boxpark has become an excellent addition to East London’s dining revolution. With its 54 seat container and awesome takeaway service catering to the needs of the local creatives & professionals in a chic environment.
Sherif Hassan Executive chef:
Sherif Hassan has spent over 16 years developing his passion as a chef and for fine food that was originally instilled in him from a young age whilst working at the family run Fish business in Cairo, Egypt.
In the early days of his career he was fortunate enough to undertake his apprenticeship & work alongside some of the UK’s leading chefs his first Kitchen role was as an apprentice under Brian Turner at his flagship 3 rosettes restaurant Turners this was also his first experience of fine classic French cuisine.
During his early years he was also shaped by working alongside Terence Conran, Marco Pierre White and Herbert Berger as a Demi Chef de Partie. Shortly after this Sherif moved on to work as a junior sous at Rock and Roll legends Ronnie wood’s members bar the Harrington Club and then moved onto Piere Cardines Sketch restaurant where he was originally brought into cover the fish section for a month but ended up staying on for a year to help develop the section within the business.
After his time at sketch Sherif moved onto the Kensington place restaurant and fish mongers as a senior chef de Partie working both within the kitchen and regular shifts within there fish mongers prepping and selling the seafood produce.
This lead to Sherifs first head chef role slightly out of London at the Rose and crown Pub restaurant in Essex where he developed their traditional British cuisine with his prior fine dining experience.
Returning to London to develop his skills and experience he opened Simply Fish in August 2012, always looking for the freshest food to compliment the concept, and developing the dishes we have all come to love.
1. Pick Your Fish
2. How do you
want it cooked?
3. Choose your sauce
4. Lastly, your
accompaniments
